thumbnail

It looks like Aston Martin, the famed James Bond vehicle brand of choice, is in the process of considering a new production facility in the U.S. While it's not strange to learn of a foreign automotive manufacturer setting up shop in the States (BMW has been building crossovers in South Carolina for over a decade), many may wonder if such an expensive brand’s image would be hurt by not being built in its home country of England. After all, part of Aston Martin’s British brand cachet is a significant part of its marketing DNA.

According to the Financial Times, the brand appears to be considering a location in the southern U.S. Tennessee and South Carolina are two of the states that could potentially host the winged brand due to tax, logistical and several other incentives.