Hyundai Shifts into High Gear with its Second-Generation Genesis Sedan

For much of its history, Hyundai was known as a manufacturer of cheap, uninspired vehicles that were widely underappreciated by much of the automotive community. However, the winds of change arrived at the 2007 New York International Auto Show when the brand revealed its Concept Genesis Premium Sports Sedan. The concept would prove to be a preview of the all-new Genesis sedan, which went on sale in the United States in June 2008 and extended the brand’s reach into luxury territory with premium packaging that included company firsts, such as a rear-wheel drive setup and optional 4.6-l ...

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N.A. Production Review: Future Growth Driven by New Models (part III)

The second blog post in this series focused on production volume forecasts for General Motors, Honda Group and Mazda Motors based on an examination of LMC’s productive vehicle data. The final post in the series will focus on three additional manufacturers: Renault-Nissan Group, Toyota Group and Volkswagen Group. Click here for the first post in the series. Renault-Nissan Group As was mentioned earlier, Nissan built its newest plant in Aguascalientes, Mexico, where it will also build cars for Mercedes in the future; for the time being, the sole model being produced is the Sentra sedan. ...

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N.A. Production Review: Future Growth Driven by New Models (part II)

The first post in this series focused on production volume forecasts for Daimler (Mercedes-Benz), Fiat-Chrysler Group and Fuji Heavy (Subaru) based on an examination of LMC’s productive vehicle data. This post will focus on three additional manufacturers: General Motors, Honda Group and Mazda Motors. Check back for the third and final post of the series next week. General Motors GM has multiple new models coming in the next few years and the first to make its appearance will be the Chevrolet City Express by the end of 2014, which is expected to reach roughly 20,000 units per year. The ...

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N.A. Production Review: Future Growth Driven by New Models (part I)

The auto industry has come a long way in its recovery from the global recession, and the resulting optimism among automakers suggests that production volumes will continue to grow in the coming years. Since bottoming out at 12.6 million units in 2009, light vehicle sales in North America have grown by an annual average of 10%, with sales reaching a total of 18.3 million in 2013. Mimicking sales trends, production in North America has also grown over the past few years to keep up with recovering demand.  According to LMC Automotive data,  a total of 16.1 million vehicles were produc ...

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Automakers Win Big on Super Bowl XLVIII Ads

Last Sunday night in a highly-anticipated matchup of the #1-ranked defense and #1-ranked offense, the Seattle Seahawks triumphed over the Denver Broncos 43-8 in Super Bowl XLVIII. Watched by an average audience of 111.5 million people, this year’s Super Bowl had the highest viewership of any television program in U.S. history. Every year, businesses and organizations take advantage of the championship game’s high visibility by airing advertisements in hopes of striking a chord with consumers. However, with this year’s event being the most watched ever, those who bought air ...

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The All-New 2015 Chrysler 200: Poised to Shed its Rental Car Image

  During the 2014 North American International Auto Show in Detroit earlier this month, Al Gardner, President and CEO of Chrysler brand, introduced the second generation 2015 Chrysler 200 and also gave a glimpse at the brand’s new face and overall product direction. Gardner described the new 200 as the brand’s flagship car and as such one requiring a  “flagship manufacturing facility” like  the all-new $1 billion Sterling Heights Assembly Plant (SHAP) where the new model will be produced. Chrysler brand is confident that its large cash investment ...

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Detroit Auto Show 2014: Many Automakers Exhibit a Need for Speed

The 2014 North American International Auto Show (NAIAS) exceeded all expectations as the biggest show in years and automakers were sure to make lasting impressions during their press conferences on January 13 and 14. Ford started things off with the much anticipated reveal of its next generation F-150 while Honda presented its new Fit and Chrysler showed off its new 200, but for the most part, the overarching theme of the show was undoubtedly performance. With brands looking to add exhilaration and spice to their product lineups in hopes of appealing to new buyers, many identified the Detroi ...

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Large Pickups on the Move Due to Post-Recession Rebound in Demand

America is a nation known as “The Great Salad Bowl” because of the multicultural makeup of its people – similar to salad ingredients – and this diverse collection of backgrounds is what makes this country as great as it is distinct. This mixture and exchange of customs, ethnicities and beliefs serves as a foundation from which the United States has advanced into an ever-changing “America” with a uniqueness that’s all its own. Consequently, we have developed our own tastes, such as a penchant for football and automobiles, and few things are more mar ...

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Sneak Peak: 2014 North American International Auto Show

We’re gearing up this week in anticipation of the annual North American International Auto Show held in Detroit at the COBO Center. Press days for this year’s show begin on Jan. 13 and the event promises to be very exciting with a number of popular new product announcements expected. Looking at actual production vehicle debuts, the most anticipated unveiling will be the next generation 2015 Ford F-150. Ford has been good about keeping the details of the new full-size a secret, but we do expect it to closely resemble the Atlas concept unveiled at last year’s show. It&rs ...

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Mercedes Outpaces BMW to Claim 2013 Luxury Crown

After two years of luxury sector domination by BMW, the king has officially fallen. Mercedes-Benz is the 2013 U.S. luxury segment ruler thanks to a narrow 3,228 unit lead over BMW. According to data from WARDSAUTO.com , the Mercedes brand (sans Sprinter) managed to sell 312,508 units compared to BMW’s still impressive total of 309,280 units. To say the race between the two brands was competitive is a bit of an understatement. For most of 2013, the race was more a game of cat and mouse; when one brand pulled ahead, the other was right behind. While Mercedes eventually claimed the crown ...

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