Mazda Looks to Capitalize on Recent Success with New Opportunities

Over the past several years, Mazda Motors has been on a roller coaster ride that has seen it go from a financial state of perennial losses to one of record profits, with many factors playing a part in the company’s turnaround. Being the small automaker that it is, Mazda lacks deep pockets to reach into during difficult times and doesn’t enjoy the same level of financial stability as its larger Japanese counterparts, which has made for an uncertain future at times. With its solid track record as a technological innovator and a little bit of good fortune, however, the automaker i ...

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Toyota Tops in Retention Values among Trucks and SUVs

Toyota Motor Corporation has some of the highest retaining three-year-old trucks and SUVs, according to our latest edition of NADA Perspective, a special report focusing on used vehicle price performance. Of the 10 segments analyzed in the report, Toyota produced models in nine of them, and of those, Toyota and Lexus models ranked among the top three spots in every single one. In the mainstream sector, Toyota topped three of the six segments: mid-size utility with the 4Runner at 79.8%, mid-size pickup with its Tacoma at 80.7% and large-pickup with the Tundra at 71.6%. Another of the ...

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GM Ignition Recall and Wholesale Auction Prices

On Feb. 10, GM announced a recall of model year 2005-2007 Chevrolet Cobalt and 2007 Pontiac G5 vehicles due to ignition switches that could inadvertently be switched off from too much weight on the key ring or jarring road conditions, factors that could cause the engine to shut off and prevent airbag deployment in the event of a crash. A series of fatalities linked to the defective ignition switch prompted GM to issue the recall and the automaker has since associated 12 fatalities to the problem. Two weeks later, GM increased the recall to include model year 2006-2007 Chevrolet HHR ...

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Temporary Layoffs Commence as Dodge Dart Sales Slip 37% in February

Disappointing sales of the Dodge Dart led to a weeklong layoff for 325 employees at the Belvidere Assembly Plant in Northern Illinois last week. Chrysler Group confirmed the layoffs on March 3 shortly after releasing depressed February sales figures showing an 11% decline of all Dodge deliveries, and an even worse 37% decrease for the Dart. Officials at Chrysler used the weeklong layoff to balance lofty vehicle supply with slowing demand. Through the first two months of the year Dart deliveries were down by 33% compared to 2013, and days’ supply has averaged 127 days. These are di ...

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Hyundai Shifts into High Gear with its Second-Generation Genesis Sedan

For much of its history, Hyundai was known as a manufacturer of cheap, uninspired vehicles that were widely underappreciated by much of the automotive community. However, the winds of change arrived at the 2007 New York International Auto Show when the brand revealed its Concept Genesis Premium Sports Sedan. The concept would prove to be a preview of the all-new Genesis sedan, which went on sale in the United States in June 2008 and extended the brand’s reach into luxury territory with premium packaging that included company firsts, such as a rear-wheel drive setup and optional 4.6-l ...

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N.A. Production Review: Future Growth Driven by New Models (part III)

The second blog post in this series focused on production volume forecasts for General Motors, Honda Group and Mazda Motors based on an examination of LMC’s productive vehicle data. The final post in the series will focus on three additional manufacturers: Renault-Nissan Group, Toyota Group and Volkswagen Group. Click here for the first post in the series. Renault-Nissan Group As was mentioned earlier, Nissan built its newest plant in Aguascalientes, Mexico, where it will also build cars for Mercedes in the future; for the time being, the sole model being produced is the Sentra sedan. ...

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N.A. Production Review: Future Growth Driven by New Models (part II)

The first post in this series focused on production volume forecasts for Daimler (Mercedes-Benz), Fiat-Chrysler Group and Fuji Heavy (Subaru) based on an examination of LMC’s productive vehicle data. This post will focus on three additional manufacturers: General Motors, Honda Group and Mazda Motors. Check back for the third and final post of the series next week. General Motors GM has multiple new models coming in the next few years and the first to make its appearance will be the Chevrolet City Express by the end of 2014, which is expected to reach roughly 20,000 units per year. The ...

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N.A. Production Review: Future Growth Driven by New Models (part I)

The auto industry has come a long way in its recovery from the global recession, and the resulting optimism among automakers suggests that production volumes will continue to grow in the coming years. Since bottoming out at 12.6 million units in 2009, light vehicle sales in North America have grown by an annual average of 10%, with sales reaching a total of 18.3 million in 2013. Mimicking sales trends, production in North America has also grown over the past few years to keep up with recovering demand.  According to LMC Automotive data,  a total of 16.1 million vehicles were produc ...

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Automakers Win Big on Super Bowl XLVIII Ads

Last Sunday night in a highly-anticipated matchup of the #1-ranked defense and #1-ranked offense, the Seattle Seahawks triumphed over the Denver Broncos 43-8 in Super Bowl XLVIII. Watched by an average audience of 111.5 million people, this year’s Super Bowl had the highest viewership of any television program in U.S. history. Every year, businesses and organizations take advantage of the championship game’s high visibility by airing advertisements in hopes of striking a chord with consumers. However, with this year’s event being the most watched ever, those who bought air ...

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The All-New 2015 Chrysler 200: Poised to Shed its Rental Car Image

  During the 2014 North American International Auto Show in Detroit earlier this month, Al Gardner, President and CEO of Chrysler brand, introduced the second generation 2015 Chrysler 200 and also gave a glimpse at the brand’s new face and overall product direction. Gardner described the new 200 as the brand’s flagship car and as such one requiring a  “flagship manufacturing facility” like  the all-new $1 billion Sterling Heights Assembly Plant (SHAP) where the new model will be produced. Chrysler brand is confident that its large cash investment ...

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