From the monthly archives: July, 2012

We are pleased to present below all posts archived in 'July, 2012'. If you still can't find what you are looking for, try using the search box.

Rental Fleet Retention Special: 2012 Chevrolet Captiva Sport

Late last year GM initiated a unique experiment by launching the Chevrolet Captiva Sport which is a rebadged version of its now extinct second-generation Saturn Vue compact crossover utility model intended only for commercial customers.  GM’s motives behind the move were twofold; they hoped to satisfy growing rental demand for the efficient and versatile compact CUV segment, while at the same time preserving the used value retention of the popular Equinox. In the past, manufacturers have produced fleet only trims of within a model lineup, but never has a manufacturer spun off a model ...

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Japanese Brand Share: Where Are We Now?

It’s been over a year now since the devastating earthquake and resulting tsunami struck Japan, which as we all know severely altered the course of business for all Japanese automotive manufacturers. Over the course of the past year, we have watched as Japanese brands have worked to recapture lost market share, let’s take a look at share trends year-to-date, and discuss… For the purpose of this report we will focus primarily on Honda, Nissan, and Toyota brands. Looking at the mainstream segment the most earthquake affected brand was Toyota.  Toyota suffered a 3.8 point loss in mar ...

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June Used Price Update: Compact Car Depreciation Outpaces the Field

As predicted, wholesale price movement through the third week of June remained on the downward course set in May, as cumulative market prices declined by $300 or 1.7% compared to the prior month. The steep cut in gasoline prices over the past two months – which EIA puts at 50 cents from early April through the third week of June – combined with the drop-off in seasonal demand normally seen following the end of spring continues to place significant downward pressure on compact car prices, and as a result, the segment’s 3.3% fall was the biggest of any segment.  Prices for the remai ...

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